Fijoya raises $8.3 million Seed for employer-sponsored healthcare platform

Fijoya, which has developed a personalized platform for employer-sponsored health and wellness services, announced on Thursday that it has raised an $8.3 million Seed funding round led by Team8.

Full list of Israeli high-tech funding rounds in 2024

Fijoya’s AI-driven recommendation engine matches employees with the precise health services they need from thousands of options available in the platform. The platform enables payment through embedded, on-demand employer-funded digital cards, eliminating the need for receipts or reimbursements.

Fijoya team.

With a single, pay-per-use contract, Fijoya’s platform gives employers a way for their employees to conveniently find and pay for thousands of health and wellness services and products that fit their needs. Mastercard has signed on as the payments partner for the Fijoya platform in the U.S.

Fijoya was co-founded by Baruch Levy, CEO, and Sagi Polani, CPO. Prior to co-founding Fijoya, Levy was VP of Monitoring Innovations at Baxter International, the Fortune 500 medical device company. Levy was part of Baxter's Global Leadership Team after Baxter’s acquisition of Cheetah-Medical, where he served as GM & CTO. Polani is also a serial entrepreneur and a seasoned Chief Medical Officer with a DVM/PhD and expertise in biomedical optics, genomics, bioinformatics, and biopharma.

“Employer-sponsored healthcare is at a breaking point, with unsustainable complexity and cost,” said Levy. “Our goal is to make it easier for employers to deliver the best employee health experience - easy to offer, find, and pay for. A health experience that is flexible, diverse and personalized, just like the people they serve.”

Employer-sponsored healthcare is a $1.5 trillion industry, with Fijoya to initially focus on challenges in the $32 billion point solution vendor market.