Not Everything is Going to Go to the Cloud, Says Microsoft Executive

Not everything is going to go to the cloud, Microsoft’s corporate vice president of cloud platform Julia White said Monday, speaking at Calcalist’s Mind the Data conference held in Tel-Aviv. One of the main speakers at the conference, Ms. White is in charge of marketing the company’s cybersecurity and cloud products.

“We believe there is an important and pivotal role in what’s happening at the edge, and that’s what’s really emerging right now, the edge being IoT devices, the edge being operating rooms, factory floors, ships, oil rigs,” she said. “Data is the place that we see having a big local role, obviously using the power of the cloud but having that at the edge as well, doing processing efficiently and effectively in that location,” she added.

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Ms. White joined Microsoft in 2001 as a product manager in the company’s industrial servers team. She began managing the company’s sales and marketing initiatives in the U.S. in 2005 before being appointed to a senior role as marketing manager for Microsoft’s Exchange product line. In 2012, she became the manager of the Microsoft’s Office division, a position which she held until 2016 when she assumed her current position.