Fintech Company Broadridge to Launch R&D Center in Israel

NYSE-listed fintech company Broadridge Financial Solutions Inc. announced on Wednesday the launch of a new research and development center in Tel Aviv, focused on digital innovation. The center will draw on Broadridge’s March acquisition of Tel Aviv-based enterprise communication startup ActivePath. Avi Weiss, co-founder and CEO of ActivePath, will lead R&D activities in the country.

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ActivePath’s browser-based platform enables banks, brokers, healthcare providers, and other billers to quickly turn HTML applications typically found on websites and apps into an interactive, personalized email. Broadridge said in a statement that through the new center it will focus on integrating ActivePath's platform and services into its own. The company also said it intends to grow its local team and concentrate on developing strategic partnerships with other Israel-based companies.

Spun off human resources company Automatic Data Processing LLP into an independent company in 2007, Broadridge provides clients in the finance industry with services that include client engagement, risk management, communication and data and analytics. The company has a market capitalization of over $16 billion and processes more than $5 trillion in fixed income and equity trades daily, according to its website.