Content Creation Service Slidely Rebrands as Promo

Content creation company Slidely, which is listed as EasyHi Ltd., is rebranding as Promo, the company announced on its website on Tuesday. Promo is the name of the company’s video-creation tool, launched in 2016, which offers users pre-licensed video and music content.

Slidely’s platform enables users to create and share visual content such as collages and videos. The service has more than 40,000 paying customers, according to the company’s statements.

Founded in 2012 and headquartered in Tel-Aviv, the company has raised $8.3 million to date, according to Pitchbook data.