Home Farming Startup Seedo Partners With Cannabis Marketplace Namaste

Haifa-headquartered cannabis farming startup Seedo, incorporated as Eroll Grow Tech Ltd. has signed a marketing and distribution agreement with Toronto-based online cannabis products marketplace Namaste Technologies Inc., the companies announced Thursday. Per the agreement, the financial terms of which were not disclosed, Namaste will distribute Seedo’s home cannabis farming device in European markets including the U.K., Ireland, and Germany.

Founded in 2013, Seedo develops a device about the size of a mini-fridge that automatically creates the optimal conditions for growing cannabis and other plants at home, while monitoring their state and needs through computer vision technologies. Seedo launched a European distribution center near Rotterdam, Netherlands, in May.