Website Usability Company WalkMe Raises $90 Million

Israeli website usability company WalkMe Inc. has raised a $90 million funding round, the company announced Monday. The round was led by Vitruvian Partners with participation from previous investor Insight Partners. In a statement, WalkMe said it will use the funds to grow its team and expand to Latin America.

Founded in 2011 by Israeli-born entrepreneurs Rafael Sweary and Dan Adika, WalkMe adds a layer of on-screen guidance prompts on top of existing websites, helping users navigate through web pages. The company lists PayPal, Cisco, and Microsoft as clients. WalkMe has raised over $307 million to date, the company said in a statement.

WalkMe currently employs more than 750 people in the U.S., Israel, and Australia, a company spokesperson said in a Monday email to Calcalist.

Since 2017, WalkMe acquired three startup companies founded by Israeli entrepreneurs—mobile user experience testing company Abbi.io, user behavior analytics company Jaco Analytics Inc., and machine learning startup DeepUI.