After Israeli founder’s departure, Magic Leap appoints former Microsoft exec as CEO
“We have come a long way, from starting up in my garage to creating a new medium and redefining the future of computing,” said outgoing CEO Rony Abovitz
CTech | 12:43 08.07.2020
Spatial computing company Magic Leap Inc. announced Tuesday that it has appointed Peggy Johnson, a veteran tech executive and former Executive Vice President of Business Development at Microsoft, as its new CEO, replacing its Israeli founder Rony Abovitz, who announced his resignation in May. The appointment, which will go into effect on August 1, is meant to help the company transition from a B2C to a B2B model. In her recent role at Microsoft, Johnson oversaw the development, collaboration, and growth of Microsoft's relationships with external partners and enterprises of all sizes around the world. She also led Microsoft's corporate venture fund, M12. personnel layoffs as part of a reorganization effort amid the Covid-19 crisis. "We have come a long way, from starting up in my garage to creating a new medium and redefining the future of computing. Now, under Peggy, who brings with her to Magic Leap three decades of experience identifying and executing strategic partnerships at the highest levels of business, Magic Leap can take another giant step forward in our journey," Abovitz said of the appointment.
"As CEO, I look forward to strategically building enduring relationships that connect Magic Leap's game-changing technology and pipeline to the wide-ranging digital needs of enterprises of all sizes and industries."