HR Post Covid
For Zesty.co, major growth means it’s finally time to enter the HR game
The company avoided an HR team at first, but its 500% growth during Covid-19 forced them to reassess
“We held off on (hiring an HR Manager) until our current stage of growth, and that was by design,” the founders explain, for the first time ever during CTech’s HR Post-Covid series. “In the company’s infancy, the management team wanted to be intimately involved in the hiring process of every employee, from junior to senior positions.”
On a scale of 1-10, how much did the coronavirus pandemic disrupt operations at the company?
We’d say a 9. The coronavirus (Covid-19) had a huge impact on the company’s operations. We had to work extra hard to maintain internal communications. When recruiting, we had to make adjustments to accommodate mandatory social distancing rules. But much of the disruption was positive. We were extremely fortunate that in the ten months since the beginning of the pandemic, Zesty experienced remarkable growth including:
- Went from five employees in March 2020 to 25 employees (in R&D, sales, and marketing) in December 2020 –– representing a 500% growth
- Secured a $6.6 million seed investment led by S-Capital
- Rebranded the company
- Experienced 1,200% revenue growth. The pandemic’s worldwide financial impact pushed businesses to seek ways to manage their cloud infrastructure in a more cost-effective manner, leading to a huge demand for Zesty’s capabilities.
The second challenge is the unpredictable nature of lockdowns. There have been weeks and months of working exclusively from home, which at times has affected our personal connections. We believe that the foundation of strong bonds between employees is personal before professional. So missing out on opportunities for spontaneous chats, or to have a beer or a cup of coffee together is tough on employees –– especially the many new Zesters who didn’t have a foundation of in-office interactions before the pandemic.
Also, as a people-centric company, we really miss face-to-face meetings with our customers. While communicating online may be sufficient for creating new business opportunities, the lack of human interaction is somewhat of a challenge for long-term business relationships.Are you actively recruiting? If so, what is the process and where can the applicants find you? Indeed! We are actively recruiting for several positions in R&D, sales, marketing, and customer success. The majority of the recruitment process is done online, though as a final step we provide the candidate with the option to visit our office and get a better impression of the company culture while maintaining safety guidelines. We’re hiring in our Ramat Gan office and you can find our current openings here: https://zesty.co/careers Which changes forced upon you by the circumstances will stay in place after Covid-19 is over, and which are you most eager to revert back to normal? The work location flexibility will remain the same post-Covid-19. We believe a hybrid structure will continue to benefit both the company and the employees, especially when it comes to efficiency and work-life balance. We do want to have an in-person celebration of our 2020 achievements and strengthen employees’ connection to the company and to each other. On top of that, we can’t wait to meet our customers again.