HyperAd secures $1 million to fix the ad creative bottleneck
The Tel Aviv-based startup, backed by the likes of Horizon Capital and Fiverr’s Micha Kaufman, has developed a platform that generates high-performing ad creatives in minutes.
From posts in the IDF’s Egoz Unit, establishing a creative and production agency, and prior adtech ventures, HyperAd’s founders pooled their experiences to shorten the ad creative cycle from weeks to minutes, giving marketers a way to scale winning campaigns faster.
“Today’s leading brands ship 100-150 ads per week… making it operationally hard to maintain both scale and quality. Yet the traditional loop remains slow, fragmented, and expensive,” said HyperAd.
“The team built HyperAd after encountering the same bottleneck across hundreds of brands: producing effective creative variations at speed and scale, guided by real performance data.”
You can learn more about the company below.
Company Name: HyperAd
Sector: AI
Product/Service description:
HyperAd is an AI-powered platform that analyzes ad accounts, identifies what works, and generates new high‑performing creative variations in one click.
Founder Bios:
HyperAd was founded by Jonathan Karmi, Shai Cohen, and Tal Yahav – operators with deep experience across marketing, data, and generative AI. Karmi and Cohen worked together for over a decade, including service in the IDF’s Egoz Unit before f to maintain both scale and quality. Yet the traditional loop remains slow, fragmented, and expensive, and generic platform insights rarely translate into precise asset-level changes. Global digital ad spend is projected to approach $1.5 trillion by 2030, growing at a double-digit CAGR according to industry estimates. In this environment, the speed and quality of creative iteration increasingly determine performance outcomes, and the market demands platforms that can generate high-performing creative quickly and intelligently.
How is it changing the market?
With HyperAd, marketers don’t need another dashboard, they need results. Our platform learns from what ads actually drive performance in your accounts and turns that insight into new, production-ready creatives in minutes, so you can scale winners and fix underperforming ads fast.
How big is the market for the product and who are its main customers?
Global digital ad spend is projected to approach $1.5 trillion by 2030, growing at a double-digit CAGR according to industry estimates.
Does the product exist already? If not - at what stage is it and when is it expected to hit the market?
Yes. The platform connects to advertisers’ accounts, analyzes live and historical results for each creative, and pinpoints the highest‑leverage changes using AI‑driven analysis and a proprietary risk score. With one click, it generates refreshed images and videos, updating visuals, copy, and structure while keeping brand guidelines intact. Final assets are reviewed by the customer before going live, creating a closed loop that shortens the test‑learn‑iterate cycle from days or weeks to minutes. The product provides secure account integrations and continuous evaluation of creative effectiveness, surfaces prioritized recommendations on what to change for maximum impact, produces production‑grade image and video variants aligned with brand stanounding a creative and production agency that delivered campaigns for over 200 clients such as Taboola, Simply, Fiverr, McDonald’s, and Wolt. Yahav, a former team lead at Agora and Technion graduate in Industrial Engineering and Management, previously co‑founded Pudding AI, which focused on analytics for ads and ad accounts.
Year of Founding: 2025
Last Investment Round: $1 million
Last Investment Stage: Pre-seed
Date of Last Investment: 1 August 2025
Total investment to date: $1 million
Investors: Led by Horizon Capital, joined by Micha Kaufman (Fiverr), Imri Galai (Wolt), and Maor Sasson (Appcharge)
Current number of employees: 5
Open positions: 0
Website: https://hyperad.io/
Social Media: https://www.linkedin.com/company/hyperad-io/
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How was the idea born?
HyperAd was born from the recognition that AI is reshaping the advertising industry, but most companies still lacked a practical way to harness it for real business impact. While working daily on ad campaigns, the team encountered the same bottleneck across hundreds of brands: producing effective creative variations at speed and scale, guided by real performance data. Their experience across creative production, marketing, and ad analytics made it clear that the industry needed a solution combining innovation, AI, and large-scale insights to truly serve growth teams.
What is the need for the product?
Today’s leading brands ship 100–150 ads per week (more than 4,000 per year) making it operationally harddards.
Who are the main competitors in this sector?
Alison, Motion AI, Creatify, Icon
What is the added value that the founders bring to the company and the product?
The three founders bring a rare blend of deep advertising expertise and data-driven insight. Jonathan Karmi and Shai Cohen, co-founders of KVC creative and production agency, spent over a decade helping more than 200 global brands, including Taboola, Simply, Fiverr, McDonald’s, and Wolt, scale their campaigns, gaining a sharp understanding of their ICP’s real needs. Tal Yahav, formerly co-founder of Pudding AI, adds strong analytics expertise, enabling the team to merge creative execution with performance-driven decision making.
What will the money coming in from the round be used for?
This round will be used to accelerate the global expansion of HyperAd’s sales organization and to strengthen and deepen the company’s technological capabilities.
In the "Startup Boarding Pass" section, CTech will cover the (relatively) small investments made in companies during the early stages of their existence - and the entrepreneurs and startups who have not yet had the opportunity to reveal their stories to the world. Please use the linked form and fill it out according to the guidelines. This form is intended for startups raising between $500,000 and $3 million from venture capital funds, an to maintain both scale and quality. Yet the traditional loop remains slow, fragmented, and expensive, and generic platform insights rarely translate into precise asset-level changes. Global digital ad spend is projected to approach $1.5 trillion by 2030, growing at a double-digit CAGR according to industry estimates. In this environment, the speed and quality of creative iteration increasingly determine performance outcomes, and the market demands platforms that can generate high-performing creative quickly and intelligently.
How is it changing the market?
With HyperAd, marketers don’t need another dashboard, they need results. Our platform learns from what ads actually drive performance in your accounts and turns that insight into new, production-ready creatives in minutes, so you can scale winners and fix underperforming ads fast.
How big is the market for the product and who are its main customers?
Global digital ad spend is projected to approach $1.5 trillion by 2030, growing at a double-digit CAGR according to industry estimates.
Does the product exist already? If not - at what stage is it and when is it expected to hit the market?
Yes. The platform connects to advertisers’ accounts, analyzes live and historical results for each creative, and pinpoints the highest‑leverage changes using AI‑driven analysis and a proprietary risk score. With one click, it generates refreshed images and videos, updating visuals, copy, and structure while keeping brand guidelines intact. Final assets are reviewed by the customer before going live, creating a closed loop that shortens the test‑learn‑iterate cycle from days or weeks to minutes. The product provides secure account integrations and continuous evaluation of creative effectiveness, surfaces prioritized recommendations on what to change for maximum impact, produces production‑grade image and video variants aligned with brand stangels, or official grants from Israeli and foreign institutions. If relevant, someone at CTech will be in touch for follow-up questions.
dards.Who are the main competitors in this sector?
Alison, Motion AI, Creatify, Icon
What is the added value that the founders bring to the company and the product?
The three founders bring a rare blend of deep advertising expertise and data-driven insight. Jonathan Karmi and Shai Cohen, co-founders of KVC creative and production agency, spent over a decade helping more than 200 global brands, including Taboola, Simply, Fiverr, McDonald’s, and Wolt, scale their campaigns, gaining a sharp understanding of their ICP’s real needs. Tal Yahav, formerly co-founder of Pudding AI, adds strong analytics expertise, enabling the team to merge creative execution with performance-driven decision making.
What will the money coming in from the round be used for?
This round will be used to accelerate the global expansion of HyperAd’s sales organization and to strengthen and deepen the company’s technological capabilities.
In the "Startup Boarding Pass" section, CTech will cover the (relatively) small investments made in companies during the early stages of their existence - and the entrepreneurs and startups who have not yet had the opportunity to reveal their stories to the world. Please use the linked form and fill it out according to the guidelines. This form is intended for startups raising between $500,000 and $3 million from venture capital funds, angels, or official grants from Israeli and foreign institutions. If relevant, someone at CTech will be in touch for follow-up questions.
