This site uses cookies to ensure the best viewing experience for our readers.
Sweep raises $22.5M Series B to embed AI directly into business infrastructure

Sweep raises $22.5M Series B to embed AI directly into business infrastructure

Backed by Insight Partners and Bessemer, the Israeli startup powers self-evolving GTM systems for firms like Brex and SailPoint.

CTech | 10:35, 26.05.25

As artificial intelligence reshapes how businesses operate, one startup is aiming not just to keep up, but to redefine the systems at the heart of modern enterprises. Sweep, that builds what it calls an “agentic workspace” for go-to-market operations, announced a $22.5 million Series B funding round led by Insight Partners, with participation from Bessemer Venture Partners.

Full list of Israeli high-tech funding rounds in 2025

Founded in 2021 by Ido Gaver and Eran Kirshenboim, best known for launching Flok, later acquired by Wix, Sweep aims to fill a gap they encountered firsthand: how to make complex business platforms like Salesforce and HubSpot work as fluidly as visual tools. Their new company is pitching agentic AI not as an add-on, but as the new foundation for enterprise systems.

AI. AI. AI.

The funding will be used to expand Sweep’s engineering and go-to-market teams, deepen integration across major enterprise platforms, and accelerate what the company describes as a shift toward continuously self-evolving operations. Sweep’s software doesn’t just surface issues in real time, it recommends or implements changes, generates documentation, and provides contextual support to users. “With Sweep, GTM systems are adaptive, learning, and fast,” said Gaver. “Our agentic workspace delivers instant clarity and self–evolving workflows, keeping customers permanently ahead of whatever comes next.”

Related articles:

Sweep’s customers include Brex, LG Electronics, Mass General Brigham, NBC Sports, Exiger, and Wix. The system’s core feature is an “agentic layer” that actively monitors metadata across platforms such as Salesforce and HubSpot, with planned integrations for Marketo, NetSuite, SAP, and Snowflake. Sweep’s agents include tools that detect misalignments, uncover bottlenecks, autogenerate real-time documentation, and support users in context, all designed to reduce manual upkeep and help teams move at the speed of change.

share on facebook share on twitter share on linkedin share on whatsapp share on mail

TAGS