Goldman Sachs Backs Sports Media Company Minute Media

Goldman Sachs Backs Sports Media Company Minute Media

Minute Media has several sports news outlets featuring curated user-generated content

Tofi Stoler  :  2018-05-15T16:03:42..
Goldman Sachs participated in a $17 million funding round for London-headquartered sports media company Minute Media, the company announced Tuesday. The latest round brought Minute Media’s total funding raised to $77 million.

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Minute Media is the publisher behind several sports news outlets: 90min, which is dedicated to soccer, DBLTAP which focuses on esports, and 12up, dedicated to major US sports leagues. The outlets feature curated user-generated content. According to company data, their content is viewed by over 80 million unique users a month. The company lists Sports Illustrated, USA Today and MSN as partners.
Asaf Peled, co-founder and CEO of Minute Media. Photo: PR Asaf Peled, co-founder and CEO of Minute Media. Photo: PR Asaf Peled, co-founder and CEO of Minute Media. Photo: PR

Originally founded in Israel in 2011, the company employs 180 people in offices in Tel Aviv, Tokyo, Sao Paulo, Asia, and the U.S.

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Minute Media’s outlets are at the intersection between media platforms, publishers, and communities, Asaf Peled, co-founder and CEO of Minute Media said in a statement. “The new funding enables us to leverage this differentiated approach to efficiently scale into new markets and content verticals,” he added.

Phoenix-based venture capital firm Vintage Partners, Tel Aviv-based Reimagine Ventures, and existing investors Boston-headquartered Battery Ventures LP, London-based Dawn Capital LLP and Israel-based Qumra Capital, also participated in the round.
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