Content Creation Service Slidely Partners With Shutterstock

Content creation company EasyHi Ltd., also known as Slidely, has partnered with stock content provider Shutterstock Inc. to offer users of its video creation service Promo more content, the companies announced on Thursday.

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The financial terms of the deal were not disclosed. According to the deal, Promo paying customers will get access to over nine million video clips from Shutterstock’s library, bringing the total number of available clips on Promo to over 12.5 million.

Slidely’s services enable users to create and share visual content such as collages, galleries, and videos.

Founded in 2012 and headquartered in Tel-Aviv, Slidely has additional offices in San-Francisco, New York, and Warsaw. In 2016, the company launched Promo, a marketing-based professional video-creation tool for small and medium-sized business, offering pre-licensed video and music content. Promo has in-product integration with Facebook and Instagram. The service has more than 40,000 paying customers and over $16 million in annual recurring revenue, according to company statements.

Adding Shutterstock’s content to Promo’s service will help it provide a more diversified selection of media, suitable for the needs of the different types of companies Promo is catering, Slidely CEO Tom More said in a statement.