Berlin-Based Wind to Launch E-Scooter Sharing Service in Tel Aviv
Wind’s location-based app allows users to find, unlock and pay for the use of dockless electric scooters
Wind operates in a model similar to that of Los Angeles-headquartered electric scooter-sharing company Bird Rides Inc., which has been active in Tel Aviv since August. Both services offer a location-based app that allows users to find, unlock and pay for the use of dockless electric scooters. Wind will also charge the same price as Bird for rides in Israel—a flat fee of NIS 5 (approximately $1.3) for each ride and NIS 0.5 (approximately $0.13) per minute, Shav Artza said.
In addition to Bird, Wind will face competition in Israel from Chinese bike-sharing company Beijing Mobike Technology Co. Ltd. and several smaller local operators. In September, California-headquartered smart-mobility company Lime, incorporated as Neutron Holdings Inc., also announced plans to enter the Israeli market, offering on-demand regular and electric bicycles as well as e-scooters.