MGM Invests in an App That Lets You Hear What’s on TV
Tel Aviv-based Tunity raised $12 million. The company’s app syncs muted TV programs and streams live audio to users’ smartphones
Amarelle Wenkert : 2018-02-21T18:36:16..
MGM Resorts entered a strategic partnership with machine vision-based live audio streaming startup Tunity, the companies announced Tuesday. The Tel Aviv-based startup developed an app that syncs muted TV programs and streams live audio to users’ smartphones. When users scan nearby television screens, the Tunity app identifies the live video stream, sending the audio directly to users’ mobile devices. As part of the partnership, MGM Resorts will use Tunity's technology at its properties through their mobile applications, Tunity said.
For daily updates, subscribe to our newsletter by clicking here.MGM Resorts participated in a $12 million Series A investment in Tunity, according to the announcement. Existing investors such WeWork Founder and CEO Adam Neumann and John Mack, former Morgan Stanley CEO, participated in the round, as well as new investor MGM Resorts.